MSP Success Magazine is a print and digital publication dedicated to helping the CEOs and owners of managed IT services businesses build strong, profitable, growth-oriented businesses. Written and published by Robin Robins, founder of Technology Marketing Toolkit, this magazine is uniquely focused on the topics of marketing, client-acquisition, sales, profitability, leadership and personal development.
Why Advertise With Us?
Two reasons. First, unlike all other publications that allow anyone in the industry to subscribe to boast inflated circulation metrics, we ensure this publication is only sent to a very qualified list of owners and C-Level executives of managed IT services firms who are clients. Therefore, you know you’re getting to the REAL decision maker of the organization. Second, since our magazine if focused on success principles, our readers are the top 20% who are inspired to improve and grow. This makes for a smaller circulation, but a far more qualified segment of the industry.
Because e-mail deliver and open rates are DOWN and continuing to get WORSE. The average open rate for an e-mail is now 18%, which means over 80% of your clients NEVER HEAR FROM YOU. If you want to influence and connect with your clients, partners and prospects, you MUST start incorporating an offline marketing piece – and what better way than a content-rich magazine they’ll look forward to reading every month? Our turnkey, done-for-you magazine service takes all the hard work out of writing, designing and sending a content-rich, relationship-building marketing piece that will keep you top-of-mind with your clients, as well as cross-promote new products and services, highlight new offerings, promote events and deliver other newsworthy information. This service includes:
The Marketing Strategy Brief is a PAID subscription publication dedicated to delivering new marketing, sales and business-building strategies and advice. The brief is both mailed and published on our members-only portal to over 1,650 members. Topics vary but are centered on business improvement and growth, sales and marketing systems, website strategies, CRM, e-mail, direct mail, SEO and other online marketing strategies.
This is a monthly publication for our members. Advertising opportunities include monthly, quarterly or “one-off” ads, inserts and promotions in our “Robin Recommends” insert that mails with every Brief.